arts
Deco’s Alex Miranda finds out a new Wynwood pop-up grocery store is actually all socks
By Matthew Garcia at WSVN 7 News
· June 30, 2026
· 3 min read
Never judge a book by its cover. At a new pop-up in Wynwood, don’t judge a bag of Lay’s potato chips by its packaging — because it might actually be socks! Odd socks. In fact, every single thing you open in OddMart, whether it’s a box of twinkies or a can of Corona, will be, you guessed it, socks. D
Key takeaway Today, my Deco investigation begins with a company called Odd Sox.
Why this matters in The Miami
The OddMart pop-up in Wynwood is a clever example of the neighborhood's thriving arts scene, where creativity and whimsy know no bounds. By transforming a mundane grocery store experience into an immersive installation of socks, Odd Sox is tapping into the area's vibrant culture of experimentation and self-expression. Wynwood, with its rich history of street art and eclectic galleries, provides the perfect backdrop for this unconventional retail experience. As visitors navigate the store, they are surrounded by the familiar sights of a Miami neighborhood market, but with a surreal twist. The fact that OddMart has collaborated with over 50 brands to create this unique experience speaks to the area's strong sense of community and willingness to push boundaries. As the pop-up continues to attract visitors, it will be interesting to see how it reflects and influences the broader cultural landscape of Miami, particularly in neighborhoods like Little Havana and Miami Beach, where art and commerce intersect.
About this story
Original reporting by WSVN 7 News . The Miami surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit WSVN 7 News . Have a tip or correction? Contact our newsroom .
Category: arts ·
Published: June 30, 2026 ·
Source: WSVN 7 News ·
Reading time: 3 min
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Frequently asked about this story
What is this story about? Never judge a book by its cover. At a new pop-up in Wynwood, don’t judge a bag of Lay’s potato chips by its packaging — because it might actually be socks! Odd socks. In fact, every single thing you open in OddMart, whether it’s a box of twinkies or a can of Corona, will be, you guessed it, socks. D
When was this published? This article was first published on June 30, 2026 by WSVN 7 News and curated for The Miami readers.
Who reported this story? This story was reported by Matthew Garcia at WSVN 7 News. To learn more about how The Miami selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more arts coverage from The Miami, or browse our daily briefing and topic hubs .
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